Hello, I’m Clinton Jeff


I am driven by my ever-growing interest in internet memes, but mostly I’m all about technology!
I like long walks, taking my car out on long rides, taking pictures with his camera-phone and ‘opening things’ to improve them.

It’s a bit hard to explain what I do, but here’s a bit about what I’ve done so far.

My full résumé can be found here below – [Downloadable PDF version]




May 2015 – Current

Xiaomi – Product PR Lead


Responsible for the development, execution, and measurement of the Product PR strategy for Xiaomi’s devices in the India subcontinent.

My responsibilities include creating successful communication solutions for product launches, as well as building and managing relationships with key press, analysts, bloggers, YouTubers, and influencers in the industry.
For 2015 – 2016 my responsibilities also extended to execution of the product marketing, social media, and PR for Xiaomi India comprising of corporate, consumer, business and CSR communication.

During this time I worked directly with Xiaomi Global VP, Hugo Barra, led both corporate, as well as, product PR efforts for Xiaomi India, and was the lead project manager for the launch of Xiaomi’s ‘Make in India’ efforts, at an event in Vizag.

During this time I also built social properties for Xiaomi India including:





For 2016, my responsibilities revolved around leading the Product PR and marketing initiatives and sustenance for India device launches including:

I also contributed to global efforts for Xiaomi at Mobile World Congress 2016, and Global PR efforts for the China launch of Mi MIX, a concept smartphone that jumpstarted the trend of phones with minimal bezel, and led a press junket for Indian media to China for the launch.





In 2017, my responsibilities revolved around leading the Product PR and marketing initiatives and sustenance for India device launches including

The highlight of my year, was leading product PR efforts for the global launch of Mi A1, the best of Xiaomi and Google coming together in a smartphone and reigniting the Android One program.
I also attended CES 2017 in Las Vegas to support global media efforts for Xiaomi at our booth, contributed to the China launch of Mi 6, and MIX 2, both of which included a press junket, and assisted with the Malaysia launch of Mi A1 in Kuala Lumpur.






June 2008 – May 2015

UnleashThePhones.com I Founder &  Executive Editor

Formerly ZOMGitsCJ.com

At the time when the blogging and content creator scene had yet to take off in India, I created a personal blog that was initially meant to be mainly travel + tech as I backpacked across India.

Eventually UnleashThePhones.com grew into a massive global technology blog that broke news stories, had our own sources for tech company leaks, and has been referenced by several major global publications including Engadget, The Verge, The Next Web, Android Central, Windows Central, AllAboutSymbian, AllAboutWindowsPhone, and more.

My duties as Executive Editor and Founder, included:

Events Attended:


Global Launches:

Global Launches in India:








YouTube Partner I Content Creator at YouTube.com/ClintonJeff

Content creator, including video production, script development, marketing, brand development, advertising revenue, and search engine optimization.

Over the years, I created content based on smartphones and accessories from major brands that I had relations with, including Bose, HTC, Samsung, Xiaomi, Google, Microsoft, Nokia (Lumia, Symbian, Asha, E-series, N-Series), Sony, Sony Ericsson, LG, Micromax, Blackberry, Lenovo, Motorola, Intel, Vivo, Jabra, JBL, Coloud, Monster, Marshall, Sennheiser, and Plantronics.

My work as a YouTuber included:

Collectively my videos have over 19,774,864 views, with my most popular content attaining over 1.8 – 1.1 Million views.


Here’s some examples of my work:-




2014                                             Vivo India I Keynote presenter at India launch.

Presented the Vivo X5Max portion of the keynote, at China smartphone brand Vivo Mobiles first entry into India. My role in the keynote was as a “Tech Expert” explaining the product to media at the launch event, as well as a secondary event.


Hindustan Times / Hindustan Times Brunch I Freelancer

Freelance weekly contributing editor to the Hindustan Times & Hindustan Times Brunch magazine. I covered articles pertaining to smartphones and how they can add & improve your daily routine.
I have also contributed quotes to HT as a leading Tech Expert.

2011-2012                                 Nokia Conversations I Contributing Guest Editor

At their prime, I contributed a handful of guest articles to Nokia Conversations, covering how-to guides and topics related to how your smartphone can contribute to your everyday routine and improve it.

Topics were centered around their Symbian smartphones, and later their Lumia smartphones.

Note: “Nokia Conversations” (http://conversations.Nokia.com) rebranded over to “Lumia Conversations”, after the Microsoft acquisition. It now exists absorbed into the Microsoft Devices Blog.

2011-2015                                 Television Appearances I Guest  Tech Expert

Guest Tech Expert on several episodes of NDTV’s Cell Guru & Gadget Guru TV show, hosted by Tech Guru Rajiv Makhni. My appearances were focused on my opinion on current technology & tech products.

I also made appearances on NDTV Prime’s “Unboxed” and NDTV “Byte Me”.
In addition, I have also appeared on ETNow, CNBC India, and an episode of BBC Click’s global Podcast.

2009-2011                                 Bloggers’ Mind I Head of Consumer Strategy

Headed all social media efforts for Team Nokia, Team Yahoo, and worked with Airtel, Tata Docomo, and various other technology brands.
My work extended across coming up with social media campaigns across Orkut, Facebook, and Twitter, as well as blogger engagement campaigns including both online and offline engagement events.

2007-2008                                 DarlaMack.com I Senior Editor, N-Gage

I covered all Nokia N-Gage and Symbian content for DarlaMack.com, which at the time was one of the leading sources of Nokia and Symbian news in North America.

2004-2007                                 Nokia Discussions & N-Gage Arena I N-Gage Elite, Moderator, Nokia Expert

Player of the month, and “N-Gage Elite” moderator of the Nokia N-Gage Arena, an international online forum of mobile gamers and Nokia enthusiasts.

I also actively contributed and participated in Nokia Discussions, Nokia’s official support forums, which led to me being given moderator status, along with a Nokia Expert designation to allow users to trust my feedback.



2003 – 2006 : NMAMIT, Karnataka

Completed coursework toward Bachelors in Computer Science Engineering.


2001 – 2003 : Jabriya Indian School, Kuwait

11th and 12th standard, CBSE syllabus


1999 – 2001 : Indian Public School, Kuwait

9th and 10th standard, CBSE syllabus


1993 – 1998 : Bombay Scottish School, Mumbai

2nd to 8th standard ICSE syllabus


1990 – 1993 : Christ Church School, Mumbai

1990 : Indian School Kuwait, Kuwait








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